Back to Case Studies
TechSolutions Network • SEO
Multi-Location Local SEO Campaign
Local search engine optimization campaign capturing top map pack rankings across 14 target cities.
Map Pack Placement
Top 3
Phone Call Leads
+240%
Local Visibility
+310%
Project Overview
TechSolutions needed to establish local search dominance across 14 regional branch offices to generate direct inbound phone consultation calls.
The Challenge
Inconsistent NAP data across directories, unoptimized Google Business Profiles, and lack of localized landing page content.
Research & Discovery
Audited regional competitor map packs and identified significant opportunities in hyper-local service keywords.
Strategy
Build dedicated location landing pages, standardize NAP across 80+ citation sources, and deploy automated SMS review collection.
Implementation
Optimized all 14 GBP profiles with weekly posts, geotagged imagery, product catalogs, and custom local schema markup.
Technologies & Tools Used
Google Business ProfileLocal SEOReview AutomationSchema Markup
Verified Results & Business Impact
Map Pack Rankings: Top 3 — Achieved top 3 map pack position for 88% of core service search queries.
Inbound Call Volume: +246% — Increased monthly verified customer phone inquiries from 120 to 415.
Key Learnings & Takeaways
- Consistent NAP citations and active review responses are primary rank drivers for local map pack algorithms.
